“Minimalism seeks to challenge consumer habits, believing that we should only invest in essential products that we need.”

At its core, Minimalism is an internal posture we take. When we zoom out, we see that the mindset challenges us to think about how we move through the world. We can choose to slow down and embrace simplicity—however that looks at the individual level. Maybe it means minimizing negative thoughts and replacing them with affirmations, or perhaps it’s learning to say “no” to lighten our schedules. The mindset asks us to consider our time, attention, and energy. By simplifying our inner lives, we allow more space for the things that matter most.